Letter from the Publisher
Top Honors
University of St. Thomas Applied Business Research recently conducted a comprehensive readership study, and the results declared Artful Living unquestionably the most preferred regional magazine. We are honored by what we have learned as we compete for your attention with a number of other high-quality publications that we respect.
When readers were asked to compare Artful Living to other magazines, the focus groups and survey results reported we are most like Architectural Digest and Vanity Fair. Readers used terms like “timeless,” “aesthetically pleasing” and “magazine of choice” to describe Artful Living.
On occasion, I still hear that “print is dead.” This is surely true for some types of published content; however, University of St. Thomas research revealed that specific niche magazines are thriving and have a bright future. The study also showed us how we can improve, so expect even more from Artful Living as we tailor our content to your preferences in upcoming issues.
Welcome to the fashion issue of Artful Living. Our editors are just back from Mercedes-Benz Fashion Week in New York City and have brought you the latest looks from some of the best designer collections. These expressions ultimately trickle down from the runway to the street styles of tomorrow.
In this issue, we are launching our first annual A-List Awards.Special thanks to our contributor Chris Plantan for scouring the upper Midwest to discover the finest in food, drink, home, accessories, experiences and places. Visit our website for details about purchasing these remarkable items.
As we near the end of the year, I am thankful for the team that brings you Artful Living along with our advertisers, who underwrite your experience. But mostly, I am grateful to you, our reader, for making us No. 1.
Cheers,
Frank Roffers
Publisher + Editor-In-Chief
