Photography by Spacecrafting

Pauline Hoogmoed

Crave Catering

Crave Catering is keeping pace with millennials. “I read that eight out of 10 adults watch a cooking show of some kind and that millennials eat out more than any other generation,” notes Pauline Hoogmoed, COO of Crave Catering. “These are people who understand food; global flavors and unique ingredients don’t scare them. And chefs are the new rock stars. These are just some of the reasons we take a lot of care with, and believe in, really great food.”

Paired with that culinary excellence is Muse Event Center, situated in the red-hot North Loop neighborhood of Minneapolis. The venue recently received a makeover and today features new chandeliers, custom wallpaper, concert-quality lighting and a photo booth with social-media posting capabilities. And coming in autumn is Quincy Hall, an expansive new event center in Northeast Minneapolis with a spectacular indoor/outdoor flow.

“All of our little touches are quite extraordinary,” Hoogmoed says, pointing to Crave Catering’s care in details, including pulling its own pork, slicing its own roast beef, and creating allergy-sensitive and gluten-free menus without sacrificing any flavor. “It’s a great job because you get to be a part of people’s joyful days, from weddings to company holiday celebrations. Doing our best for these people is what makes us happy.”

Read this article as it appears in the magazine.