Photography by Spacecrafting
Bob Carlson
Jyland Construction Management
There’s a coffee cup on Bob Carlson’s table emblazoned with a question: “What if?”
“It’s fun to live by that phrase,” says Carlson, who owns Jyland Construction Management. “Homes of the future are going to keep getting better and better, especially when people are open to change. It’s a good thing to live by — we can do anything we want. It’s valuable to allow yourself the freedom to try something that hasn’t been done before.”
Carlson prides himself on a personal touch, one that hinges on the trust and chemistry maintained from the client’s first meeting to the moment they walk through the doors of their new dream home — perhaps a home that they could never have even imagined before they met the steady-handed Carlson and his team.
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“We’ve never built the same home twice, and it’s great to show that variety,” he says of his portfolio, which includes several properties that have been featured on the Parade of Homes and Artisan Home Tours.
Carlson brings four decades of experience to the industry, both through building a business and as a real estate agent. He enjoys being “the guide” and bringing a highly personal investment to life. His boutique firm partners with a suite of architects and designers to fit clients’ aesthetic styles and budgets, and Carlson himself will scout and site the just-right lot. To ensure each client gets the white-glove experience, Jyland takes on an edited roster of three to four clients per year, which helps everyone stay focused on the brand promise: “Building Distinctive Homes in the Finest Locations.”
“My value is my passion,” he says. “I understand details, fit and finish. I understand what quality means. Having a passion for architecture and building means you do it right, even when nobody is looking.”
